Step-by-step guide to starting a blog

To start using Blogger, sign in with your Google Account. Choose to create a Blogger profile or use your Google + profile.

Note: When you use Blogger, make sure you comply with the Blogger Content Policy and Terms of Service.

1. Create a new blog

You can create up to 100 blogs per account. To create a new blog:

1. At the top left, click New Blog.
2. In the dialog that appears, enter a name or the main title for your blog.
3. Choose a blog address (URL). This will be used by readers to view your blog.
4. Once you have a blog name and address, choose a template. Click Create blog.

Tip: You can use your blog topic, name, audience, or even location to choose your blog name and address.

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2. Use the Blogger dashboard

To open the Blogger dashboard, sign in to Blogger

The Blogger dashboard will list your blogs with some quick links on the right.

• To manage a blog, click a blog’s title.
• To create a new post, click New Post .
• To see your posts, click Post list .
• For other actions, click More Options 
• To see how your blog looks, click View blog.

Under the list of your blogs, you’ll see a list of your favorite blogs.

3. Manage your blog

Once you have created your blog, you will be redirected to your blog’s dashboard where you can build and manage your blog.

• Overview: You can see your blog’s activity, news and tips from the Blogger team, and more.
• Write a new post: At the top left, click New post.

You can use the left menu to see your posts, pages, comments, stats, manage earnings and campaigns, and more.

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To go back to your Blogger dashboard, at the top left, click My blogs.

4. View your blog

You can see how your blog looks in two ways.

• From the Blogger dashboard, click View Blog.
• At the top of your blog’s dashboard, click View Blog.

When you see your blog, a navigation bar will appear at the top with some actions or options you can use.

To change or manage the navigation bar:

1. Go to your blog’s dashboard.
2. Click Layout.
3. Under “Navbar,” on the lower right, click Edit.

Note: If you use Dynamic Views, the navigation bar may not appear. Learn to use custom templates with the navigation bar.

5. Get updates

To get feature announcements, advice, and other information to help you get the most out of your blog, sign up for email updates.

1. Sign in to Blogger.
2. At the upper right, click Options .
3. Select Edit User Settings.
4. Under “Email Notifications," check "Feature Announcements."
5. Click Save.

Meta Tag Demo

Know Your Meta Tags

There are four major types of meta tags worth knowing about and we’ll talk about them all here. Some are not as useful as they once were. Others are worth using regularly, and will very likely increase your traffic by letting Google know who you are and what you provide. (There are more than four kinds of meta tags, but some are less common or not relevant to web marketing).
The four types we’ll discuss here are:

• Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
• Title Tag - This is the text you'll see at the top of your browser. Search engines view this text as the "title" of your page.
• Meta Description Attribute - A brief description of the page.
• Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page.

Meta Keywords Attribute

Meta Keywords are an example of a meta tag that doesn’t make much sense to use these days. Years ago, the meta keyword tags may have been beneficial, but not anymore.
Remember back in kindergarten and when your teacher gave you a stern look and said “if you can’t stop using those crayons while I’m talking, I’m going to take them away from you,” and you didn’t listen and, to your shock, they were indeed taken away? That’s sort of what Google did with meta keywords.
Years ago, marketers eager for page views would insert keywords totally unrelated to their pages into their code in an attempt to pirate traffic from the more popular pages, those that actually were about Lindsay Lohan, or whoever was then trending. This was known as "keyword stuffing." Google eventually got wise to this and decided in the end to devalue the tool. These days Google doesn’t use meta keywords in its ranking algorithm at all, because they're too easy to abuse.

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SEO practical LIST OF TYBCA - Saurashtra University